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Strategic advice backed by executive experience

MAS helps leaders address the decisions that shape business performance: where to grow, how to compete, what to invest in and how the organisation needs to change.

Rob combines consulting and business design with substantial experience leading implementation and delivering revenue growth, cost savings and improved profitability. Each engagement connects the strategic objective with a credible business case and a clear route to results.

Strategic Planning

Set a clear direction for sustainable, profitable growth.

Develop a strategy grounded in market opportunity, client needs and the strengths of the business. MAS helps leadership make choices about markets, capabilities and investment, then translate those choices into priorities the organisation can act on.

Support spans firm-wide strategy, international expansion, sector and practice strategy, investment prioritisation and strategic business planning. Leadership alignment and measurable objectives provide the basis for execution and accountability.

Revenue Growth

Convert market opportunity and client relationships into stronger financial performance.

Connect growth strategy with the commercial disciplines that determine revenue and profitability. MAS helps businesses strengthen their market focus, develop key client and sector programmes, improve pricing and manage the matter lifecycle from pitch to payment.

The focus extends beyond winning work to its delivery and financial return. Measures can include revenue growth, margin, realisation, collections and client retention, depending on the business objective.

M&A

Accelerate growth and build capability through combinations that create value.

Assess how mergers, acquisitions and partnerships can advance the strategy, strengthen market presence or add new capabilities. MAS brings an executive perspective to the strategic rationale, operational implications and integration requirements of a transaction.

Support spans acquisition-led growth strategy, operational assessment, integration design and leadership through implementation. The intended benefits guide decisions about people, governance, technology and service delivery from the outset.

Cost Efficiencies

Improve cost competitiveness while strengthening service performance.

Identify structural opportunities to improve how resources are deployed and services are delivered. MAS connects cost analysis with sourcing strategy, procurement, supplier performance and operational improvement to develop a more efficient cost base.

Support includes offshore and nearshore business process delivery, vendor management, contract lifecycle management and real estate strategy. Recommendations balance the financial return with service standards, resilience and transition requirements.

Business Transformation

Translate strategic ambition into sustained improvements in performance.

Bring together the changes in governance, processes, capabilities and behaviour needed to improve the business. MAS helps leadership define the transformation agenda, prioritise opportunities and establish accountability for outcomes.

Support includes business services and governance reviews, matter lifecycle redesign, organisational change, workplace strategy and future-of-work planning. Business cases and benefits measures connect individual initiatives to the overall financial and service objectives.

Organisational and talent reviews assess whether leadership structures, roles, skills and capacity support the strategy. Recommendations can address executive responsibilities, succession priorities, capability gaps and talent development, connecting the organisation's people needs with its growth and transformation ambitions.

Technology and AI

Make technology and AI a source of business value.

Align technology investment with growth, productivity and service priorities. MAS helps businesses assess their current capabilities, define the future technology direction and build a practical roadmap for digital and AI transformation.

Support spans technology and AI strategy, ERP transformation, enterprise data, infrastructure and resilience. Business design, adoption and implementation are considered together so the organisation can realise the value of its investment. Where delivery is at risk, Rob brings experience of resetting programmes and strengthening executive oversight.

Future Operating Models

Design the business for new ways of delivering legal services and creating value.

Changing client expectations, AI and new sources of capital are reshaping the economics of legal services. MAS helps leadership assess what these changes mean for the business and design an operating model that supports growth, investment and stronger performance.

The scope spans both legal delivery and business services: how work is allocated, which capabilities are built or bought, how technology is embedded and how the organisation is governed and funded.

MSOs: Assess the strategic and commercial case for a management services organisation, including service scope, ownership, governance, investment and the relationship with the law firm. Law firm MSO opportunities are developed through Rob's role at Opensity Solutions.

ABS Structures: Explore how alternative business structures could support different ownership, investment and multidisciplinary service models where permitted. MAS supports the business strategy and operating design, working alongside specialist legal and regulatory advisers on jurisdiction-specific requirements.

Legal Delivery: Redesign the delivery of legal work through practice transformation, AI-enabled workflows, alternative staffing, ALSPs, managed legal services and flexible delivery capacity.

Business Services: Reconfigure non-legal functions through shared services, sourcing, automation and service partnerships, with clear accountability for quality, cost and performance.

Large Law Firm Transformation: Connect changes across practices, business services, technology and governance into a coherent model for the firm. Define the business case, leadership responsibilities and transition approach so the model can be implemented and its value measured.

The starting point is the firm's ambition and economics. Structural choices follow from the growth, client service, profitability and investment outcomes it wants to achieve.

Measuring business outcomes

Each engagement agrees the outcomes that matter and the measures that show progress against your starting position. They are chosen with you, agreed at the outset and tracked through delivery.

Growth and commercial performance

  • Revenue growth and profitability
  • Pricing, realisation and margin
  • Revenue cycle performance, from intake and conflicts to time management, billing and collections
  • Working capital and cash management
  • Leverage and capacity management
  • Client retention and relationship strength

Efficiency and productivity

  • Cost savings across procurement, sourcing and vendor management
  • Productivity and use of capacity
  • Operational excellence in processes and service delivery
  • Supplier performance and contract management
  • Delivery against programme milestones and budget

Value and confidence

  • Service value for clients and the business
  • Return on investment, assessed through the business case and tracked as benefits are delivered
  • Confidence of clients, partners and vendors in the business
  • Leadership alignment and accountability for outcomes

How we work

Strategic Advice

Independent perspective, constructive challenge and informed recommendations to help leadership make consequential decisions.

Business Reviews

Focused reviews of strategy, organisational structure, talent, governance, business services, technology or commercial performance. Findings are translated into prioritised recommendations, investment choices and a practical roadmap for improvement.

Business Design

Translate strategic choices into operating models, organisational structures and investment plans that the business can implement.

Executive Leadership

Hands-on leadership through transformation, implementation or a fractional executive mandate, with responsibility agreed around the outcomes required.

Fractional C-suite Roles

Experienced executive leadership on a part-time or defined-term basis, matched to the needs of the business. Mandates can include Chief Operating Officer, Chief Information Officer, Chief Transformation Officer, Chief Strategy Officer, Chief Growth Officer or a combined growth and transformation role.

Fractional executives work with the leadership team to shape the agenda, lead decisions and oversee delivery. The mandate defines authority, responsibilities, time commitment and measures of success. Rob's current Kinstellar and Opensity assignments demonstrate this model in practice.

Engagements can combine these approaches or focus on a specific need. The scope, responsibilities and measures of success are agreed at the outset.

Who We Help

Law Firms

Strategic planning, revenue growth and commercial excellence, M&A, cost efficiencies, future operating models, technology and AI, and transformation across legal delivery and business services.

Corporate Legal Departments

Legal sourcing and procurement, external counsel and supplier management, legal spend, operating model design, business transformation and modernisation. The focus is on service quality, value from spend and a legal function aligned with business priorities.

Investors and services businesses

Organisations evaluating legal sector opportunities, developing growth strategies and improving operating performance.

Technology Companies

Strategic advice on product direction, market positioning, value proposition and go-to-market strategy, informed by how law firms and corporate legal teams make buying decisions and adopt technology. Commercial support connects customer value with pricing and sales effectiveness.

Financial Services Businesses

Advice on technology and operational change, informed by Rob's earlier banking technology consulting and wider transformation experience.

Discuss your priorities